Part VI: Implement Strategy

As you are about to engage with the topics in the final part of this book, let’s take a brief look at what you have learned about strategic management.

In Part I, you learned what strategic management entails, both as a field of study and as an area of business practice. You also learned how to conduct a case analysis. Part II detailed how to analyze a firm’s organizational performance and its external and internal environments. Then in Part III, you learned how to synthesize the analysis you have conducted and how to determine a firm’s strategic issue. Part IV focused on how strategic management leaders formulate corporate-level strategy and business-level strategy. In this part, you also learned how to analyze corporate-level strategy and business-level strategy when you conduct a case analysis. Then in Part V, you learned how strategic management leaders formulate four strategies that are embedded in business-level strategy: innovation strategy, sustainability and ethics strategy, technology strategy, and multinational strategy. You also learned how to analyze each of these when you conduct a case analysis.

Now in the final chapter, you learn how strategic management leaders implement strategy.